Ultimate guide to SEO strategy. Latest SEO tips and techniques. Best SEO tutorial. Complete guide to: what is SEO, on page SEO, off page SEO.

Most sought after basics and advanced SEO tutorial cum guide that covers all aspects of search engine optimization from the bare basics to the most advanced factors.

There are many SEO factors about how to do on page SEO but all are not equally important and focus on the more relevant ones is the mantra to success.

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10 Critical Components Of A Solid SEO Strategy

Ranking high on search engine results has become one of the best ways to get a large traffic volume to your website. But the competition is fierce, and you need a solid SEO strategy to get to the top. Here are ten critical components to include in your winning plan of action.

Whether you run an eCommerce shop, write articles at the space news magazine or promote your beauty salon, most of your fans will probably find you via Google search. Or, they will never reach you if you haven’t taken care of your search engine optimization. Because here’s the thing: people rarely go past the first page of search results, and mostly only click on the first three sites.

So that’s where you want your name to be: among the top three names that come up when typing relevant keywords into the search bar. But to achieve that goal is not an easy task. It is possible only with a solid SEO strategy plan that can guide you through the ever-changing world of optimizing a website. And here are the ten critical components you should definitely include in this winning SEO plan:

1. It All Starts With the Keywords

The central element of every SEO content strategy is the keywords people type into the search bar that lead them to you. Knowing these keywords allows you to embed them in your content and drive traffic to your website. Here’s how to find the keywords that might work for you:

Brainstorm and write out all the possible keywords people might use to find products like yours. Use the Google AdWords Keyword Tool to see which keywords your competitors are using. One-word keywords have a lot of competition. So you might want to go with a long-tail SEO strategy. Longer keywords have less competition and are more accurate to what your potential customers are looking for.

2. Go Deeper Into Competitor Research

If you want your local SEO strategy to be successful, you need to beat your competitors. And after putting together a list of companies you need to surpass, try to estimate their search traffic value, domain authority, inbound links, monthly search traffic,etc. That requires more powerful tools than Google AdWords. Ahrefs, OpenSiteExplorer, and SpyFu are some of the best software for the job. They’ll also enable you to put all the collected data in a chart that shows you visually the points where your competitors are ahead of you. It gives you a clear view of which areas in your business need the most improvement.

3. Meta tags – a Vital Part of a Solid SEO Strategy

Meta tags are still crucial to your SEO content marketing strategy. These tags are the keywords in the head section and description of your page. So why are they so important? Because Google takes the fact of a keyword being in the page title as a sign of relevancy. And relevant keywords inform the search engine about the content of your site. Then, based on that information, Google determines which keywords your business will rank for.

4. Quality Content Comes First

It’s not the old days anymore where you could stuff your text seamlessly with keywords and hope for a high ranking that way. In 2021 your SEO content marketing strategy should focus on creating memorable user experiences. Google ranks higher the sites that provide valuable educating content. So don’t get too hung up on placing all the keywords in your texts. Instead, write articles that establish you as a knowledgeable authority in your niche. More traffic to your website and more sales will follow.

5. Backlinks Building

An SEO campaign strategy should also forge connections with other websites via backlink building. But here’s what you need to keep in mind in 2021:

You can’t spam with your links anymore. They need to come from authoritative sources. Frequent low-quality links can seriously damage your search engine rankings. Many backlinks from different quality websites linking to your page are a sign to Google that your content is valuable to readers. And Google rewards that by giving your page a higher ranking. So how do you get quality backlinks? The answer is obvious: write so good content that other sites are eager to link to it or use Automatic Backlinks to get quality authoritative backlinks now. You can set requirements to majestic rank, topic, language and many other factors to get the backlinks you need.

6. Social Media

A lot has changed in Google algorithms since social media became an integral part of our everyday lives. Google now counts your site more authoritative if it has a solid presence on Facebook, Instagram, Twitter, etc. That means your company’s actions on social media and SEO strategy should go hand in hand. Growing your influence and gathering followers across social media will get you higher in the search engine rankings.

7. Product images – Yes, You Can Optimize Them Also

Advice on an SEO strategy for a website usually involves talking about keywords and placing them in your texts. But guess what? The images play a vital role also. That’s because people are often looking for products via the “image” search. It’s a route that drives plenty of traffic to your website because your people can click on the image and land in your store. And here’s how to optimize your images:

Keep the names for your images descriptive but as simple as possible. Make your image file sizes smaller so that it wouldn’t take a long time to load them. Choose a file type that provides good image quality. GIFs are always a good choice. Make your thumbnails as small as possible without compromising image quality. Again, the reason being that smaller files make the pages load faster. Keep your decorative images at a minimum, or even better, don’t use them. Backgrounds, borders, buttons, etc.,slow down the webpage and make people navigate away from you.

8. Crawling

Google crawls your page and indexes it in search results based on what it finds. However, sometimes a website gets blocked from Google search. When that happens, you can go to the Google search console and open the robots.txt file. It shows you which of your site’s resources are blocked.

9. On-Page Optimization

On-page elements like URLs, ALT tags, page title lengths, header tags, etc., should be on all of your pages. They make the website fully optimized. To discover the pages with missing elements, use software like SerpClix or Screaming Frog.

10. Keep Your Site Design and Architecture Enjoyable

Like we’ve already mentioned, Google loves sites that prioritize their user experience. So a crucial part of any global SEO strategy should be making sure your site is easy to navigate, mobile-friendly, etc. To get ideas on what to improve, you can send out quick surveys to your customers asking about their satisfaction with your site. Maybe some of your pages load too long, or your navigation menu is cluttered. All these issues are easy to fix once you’ve identified them. And since mobile-friendliness has recently become a vital factor in getting high Google rankings, make sure your site passes Google’s mobile-friendliness test.


So this was our list of ten critical components of a solid SEO strategy. Use the tips from this article to rank higher on Google, increase the flow of organic traffic to your site, and make sales. It’s all up to you. What are some SEO strategy examples that have worked wonderfully for your organization? Share your advice in the comments section.

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From SEO Basics To Advanced Factors

The above section covers SEO in a topic wise manner. So start appropriately considering your knowledge level on the subject. If you are fairly knowledgeable you can skip the SEO basics but a full reading always has its advantages.

All the tips and techniques of doing top quality SEO are displayed in the open. Secrets collected form SEO gurus and highly successful experts revealed to the public openly for the first time.

The aura around SEO has been completely busted with this massive SEO tutorial that covers everything that you needed to know about doing SEO the right way.

This stuff will amaze you beyond your wildest dreams as things are made so easy to understand and you will wonder why nobody gave this information to you before.

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SEO Tutorial Masterpiece

This is really a genuine masterpiece of a SEO tutorial that millions have already benefited from those who are seeking basic knowledge to the ones looking to take their knowledge to a higher level.

This great work has been recommended to students of SEO in every school and college and wherever the subject is taught and it has been a roaring success.

Now you can do your own SEO for every page of your website and you will save tons of money and at the same time gain greater mastery over the procedures used by search engines.

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What Is SEO Finally Busted

After reading this best seller on search engine optimization nobody is asking the question as to what is SEO anymore as all who have laid their hands on this work already know everything about the subject in great detail.

One reading of this SEO content will turn you from an SEO dummy into a pro and instead of seeking advice you will be giving advice to others.

What was kept with closed doors for such a long time is finally out with a bang. And what a wave it is creating in the SEO circles as everyone is talking about it.

On Page SEO Simplified Beyond Belief

Before this awesome asset was released everyone was confused on the way to practice good SEO but after the release of this path breaking document they have realized how easy all things are. The name of the game is knowing the finer aspects and tactics that are usually held by a few selfish guys.

The same guys who have risen using black hat methods are today frowning on it so as to discourage everyone else from using these and therefore their citadels remain safe from conquest.

This document covering on page SEO tears apart every myth on how SEO was done and since now everyone knows the secrets they are shivering in their pants as their bastions are in the danger of collapse.

Off Page SEO Is The Magic Phrase

The area of off page SEO contains all the magic of getting to force Google to give best page rank and highest search page index positions to anyone who uses these tactics.

Now a days the success or failure of a website depends on the tactics used on building backlinks and this is the matter that has to be paid greatest attention.

So attack your dream of making it to the first page of Google by following all the tips and techniques that are mentioned in the top section of this page.

Top Related Editor's Picks

seo guide

To get traffic from search and a higher ranking factor it is a must to understand technical SEO so that user experience is not affected while trying to appease search engines. Raiza Sheik, Saudi Arabia.

Starting from the title tag and meta description due importance has to be given to technical SEO and one can easily do this without adhering to black hat methods. Ignatius Sontorro, Denmark.

Trying to figure out any lack in a page using a search engine optimizer is not a bad practice if you want the search volume to increase. Rita D'souza, Nigeria.

The first principle is to avoid duplicate content not only for the sake of good user experience but to help search engines drive traffic from search results. This will increase ranking factor and thereby boost up search volume. Nigel De Kock, South Africa.

A lot of signals from social media do influence the search engines to allot higher ranking factor and consequently search volume will get a boost. Jennifer Ferrao, Rhodes Island.

Duplicate content can destroy all good work done on the title tag and meta description as search engines will be disappointed and will not index the pages. Rex Peterson, Holland.

Link building is also essential to attract traffic from search but before this the issue of title tag has to be sorted out. Search engines use search engine optimizer to evaluate duplicate content. Loretta Angie, Australia.

Internal links with the alt attribute is another neglected area which can lower search ranking and this guide to SEO is a good start. Start external link building with social media as white hat actions like this is sure to influence search engine traffic. Shubert Davidson, Helsinki.

If you are a content marketer using a good keyword tool is as essential as to using correct anchor text to internal links. The alt attribute and is another opportunity to use appropriate words found by the keyword tool and is one more way to force search engines to deliver higher search ranking. Josphine Langer, South Africa.

The keyword tool gives the content marketer white hat options to attract search engine traffic. Unique content is the foremost step to influence organic traffic and the depth of the keyword will drive more organic traffic. Larry Dickson, Ireland.

Google search traffic is the major provider of visits from organic search and unique content has a great role to play. The keyword tool will also help boost link popularity and simple white hat actions like this will enhance search engine traffic. Amanda Ginger, Nevada.

Put quality content on every page and deal with all SEO issues promptly and your SEO efforts will definitely increase conversion rate which will reflect in Google analytics. Jason Mitchel, Paraguay.

SEO for beginners must include basics of search and focusing on small SEO issues and all this type of SEO efforts will bear rich fruit. Lorraine Nestle, France.

A piece of content with the relevant keywords can influence search engine ranking in a major way as this is what the search engine algorithms are looking for and this also minimizes the use of additional resources. Nelson Pilsner, Colombia.

Quick tips on local SEO dealing with organic search traffic are also provided in the guide. Every page can have some SEO issues and on page items have to be dealt with before trying to use additional resources. Patricia Williams, Scotland.

Use of a target keyword will increase link popularity and gives a good ranking signal and this also helps to rank in search. This of course is a follow up to writing high quality content. Thomas Harvey, Puerto Rico.

Google search console gives some inputs on mobile search and a good SEO technique cannot do with a sound SEO advice. Blog posts with body content that is based on search engine success factors will always get a major search boost and better search engine success. Pearn Hamshire, Britain.

Looking for technical SEO issues is the basics of SEO and meta tag is a key factor to target keyword rankings. This complete guide peruses pieces of content using the search engine optimizer tools. Robin Clinton, Texas.

Ranking in search and inbound links are correlated and good search listing is not possible with this type of SEO strategy. A mixture of long tail keywords and competitive keywords is the best SEO strategy for search engine success. Daisy Ramos, Italy.

Just tail keywords will not win the popularity contest but the target keyphrase needs to have a search volume. Quick tips about the link analysis tools and how to get target keyphrase along with semantic markup is listed in the search engine success factors page. Robert Angler, Greece.

The proactive methods will not ignore user signals no matter what the content type is especially in sales oriented pages. White hat SEO is sufficient for sales oriented pages to win the popularity contest in the table of SEO. Lucy Phineas, Israel.

Content assets and the form of markup have direct impact and is the preferred method in optimization techniques along with the design elements. Search query data gives the true meaning of user signals about the actual content and gets due importance in search ranking factors. Shane Dickson, Ireland.

A nice visual primary headline is an aspect of search which gives nice overview creates good online presence. A focus keyword has a direct impact on the content assets and to get target market the keyword phrase is important. Shirley Monroe, Brazil.

Content optimization must deal with content type, the core topic and nice overview of the actual meaning of the target phrase. A compelling description with the target phrase must be used to support content. Isaiah Rawa, Egypt.

Keyword stuffing is a huge problem in white hat SEO and with the new algorithm update more so. Mobile friendliness and relevant content are getting more and more importance in relevant searches. Sonia Magdelene, Toronto.

The benefits of schema markup and voice search are also dealt with in the search engine success factors page. The semantic markup and xml sitemap are other factors in white hat SEO that are additional resources. Joseph Auguiar, Costa Rica.

The value of name for domains is also discussed along with the keyword difficulty with so many domains. The choice of domain names is becoming more and more difficult. Ivana Rabzoky, Russia.

The success factors chapter also deals with image search and how the core term adds to link equity and thereby resulting in better rank in search. So read the quick tips and then do a follow up on the additional resources. Rafael Soares, France.

Quick tips are just to create an interest but the actual juice is in the additional resources and everything is important to rank in search. The core term in the link equity will enhance the link popularity and this pushes rank in search. Jenny Shrivers, Kentucky.

The use of the core keyword and importance of user engagement helps to rank in search and the success factors chapter throws more light on this subject. Reading the quick tips will not do but a in depth perusal of the additional resources is also necessary. Ashley Murray, New Zealand.

A descriptive URL of the page also influences the search engines and a better click through rate will lead to greater market share. The success factors chapter gives an analysis on how social shares affect the market share. Sandra Jaffery, Turkey.

The link analysis tools help to find the target keyphrase and this has to be part of the technical SEO issues dealing procedure. A descriptive URL will help in social shares especially when the image is not posted with the link. Rodney Samson, Philipines.

With the focus on mobile friendly test the mobile SEO has taken the top most priority. SEO services without mobile version and tail keywords are bound to be doomed. The link analysis tools give a complete report of the link profile and the keyword list along with it. Danielle Solomon, Japan.

Whether the uses of rich snippets in the source code have any benefits in mobile SEO is yet to be fully analyzed. But mobile SEO is essential for all online marketing especially the influencer marketing. Terence Lincoln, California.

I am yet to find a trusted resource that gives inputs on how voice search relates to rankings. I hope someone explores this in the search engine success factors. Maggie De Lima, Mexico.

Keep a track of the search terms that are typed by internet users in the search query box and your keyword difficulty will be solved to a great extent. This is the rule of thumb for SEO best practices whether it is local or international SEO. David Afleck, Bermuda.

Some of the quick tips to user engagement are found in the success factors chapter and is applicable for all types of content. Blog posts focused on SEO factors will always do well with all the major search engines. Shania Tucker, Colorado.

The link popularity of a page is collected as a ranking signal and good search engine marketing must use a core keyword. You will not find a more trusted resource then this page anywhere else. Mark Robertson, Mauritius.